Glenart – a family-owned Christmas cracker manufacturing business based near Ballito on the KZN North Coast, has become the first South African company to secure a lucrative supplier deal with US global retail giant Walmart.
Hlengiwe Shozi, one of Glenart Trading’s 200 employees that work out of the innovative KZN-based Christmas cracker manufacturer. Image: Supplied Reber pointed out the uniqueness of one of Glenart’s Christmas crackers, which caught their attention. “It’s an ingenious Christmas cracker that also has a confetti popper inside, which showers confetti when the cracker is pulled… The supplier contract awarded to Glenart, will initially see their products being stocked in some 800 Walmart stores in the US.”
“It’s a dream come true… Our company was started back in 1994 by my father out of a loft in our home in Glenart Street, Durban. Never in our wildest dreams back then would we have imagined that we would one day be supplying Walmart, one of the world’s biggest retailers,” he enthuses. Glenart’s operations are now based out of its 3000m2 factory on the KZN North Coast. The business makes a range of Christmas crackers, which are sold to most major SA retailers as well as small independent chains. It has also been exporting to a few countries in Europe for several years now.