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Etsy sellers are using TikTok marketing to make money from art sales - Business Insider

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TikTok has become a powerful marketing tool for some Etsy sellers, who say they're using it to make thousands of dollars in art sales

have become customers, reaching out through the app to buy her custom bound books on Etsy.

Nigro said most of her custom book commissions come from TikTok, where she's posted her Etsy store name in her account bio. She charges $60 for a small book, $200 to $300 for a custom medium-size book , and $400 for a book that is larger or has a custom embroidered design. During a livestream, users can send a creator virtual "gifts" that are transferable into real dollars. But artists on the app have found another way to monetize livestreams: selling their artwork. 105,000 followers"People watch the videos, find one [painting] that they really like, and they'll ask for that one or it will give them ideas for commissions," she said.

 

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