Physician adoption of digital health tools spikes - Business Insider - Business Insider

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Results from a new American Medical Association study suggest physicians are starting to overcome their resistance to using telehealth

"AMA Digital Health Research," compared data from a similar study conducted in 2016 to input received from the 1,359 study physicians in 2019.While there were spikes in physicians' adoption of all seven digital health solutions measured in the study, docs' use of telehealth took the most significant leap. Physician uptake of telehealth/virtual care rose 100% over three years, doubling from 14% in 2016 to 28% in 2019.

Comparatively, physician uptake of remote monitoring for efficiency grew from 12% in 2016 to 16% in 2019, while use of clinical decision support tools rose from 28% to 37%. Further, telehealth was one of only three categories that saw an increase in physician enthusiasm for digital tools, with more physicians reporting that they see a definite advantage in telehealth in 2019 than in 2016 — suggesting physician adoption of telehealth could continue to grow.

The results suggest physicians are starting to overcome their resistance to using telehealth — which may have been holding them back from using virtual care services in the past. For instance, just 18% of provider respondents to a 2018 Deloitte said they were planning to add virtual care capabilities in the next two years — and those who had reservations cited reasons such as potential medical errors and the security of patient information as reasons for not implementing telehealth.

But with the AMA's study showing that physician adoption of telehealth doubled from 2016-2019, it seems that providers are starting to warm to the tech, and provider reluctance may be a smaller barrier holding back uptake. And as telehealth adoption grows among physicians, we think these solutions will see a hike in uptake in rural areas, in particular. Physicians cited the ability to provide care remotely as a top driver for using digital health solutions. And this ability is particularly valuable in rural areas, where doctor

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