A black-owned business was subjected to a wave of negative reviews after the company's founder was featured in a Target ad, where she said she hoped her success could pave the way for black girls.
Bea Dixon was featured in a Target commercial called"Founders We Believe In: The Honey Pot," where she spoke about how difficult it was for her to start her line of feminine hygiene products. Dixon credited Target for working with her and helping her company get stocked at retailers nationwide. “The reason why it’s so important for Honey Pot to do well is so that the next black girl that comes up with a great idea, she can have a better opportunity," Dixon said at the end of the ad."That means a lot to me."
Although the ad was originally released in early February, a swarm of people left negative reviews for the company on Monday. Many of the one-star reviews left on consumer review website Trustpilot accused Dixon, and Target, of discriminating against white people in the commercial.
I can’t find them at my local target! They are sold out!!!
If a white woman, business owner said the same thing Target would be apologizing and the ad would be removed. The racial hypocrisy in this country is sickening
I’m an older white woman & I thought it was sweet. I wish her massive success, and also to the little black girls who follow.
Maybe she should have said something like little girls everywhere or something, however I really didnt see it as a racial thing. But then everyone sees it different just like most things like this
My ? Is....what would be said if that commercial was about a white woman and it specifically said it was to promote white women and girls success...the black community would be screaming 'RACIST' from every news show....if you want equality...then practice it...
I really like this commercial and feel it is inspirational for others. I thought we had worked past a lot of this crap . Tired of people thinking they can say/do what they want to others. Hate the sense of entitlement I see/hear.
WTF. This is a perfectly done add. I find absolutely nothing wrong with it. Stop giving it negative reviews. I like it.
Young, non-black girls don’t remember the civil rights movement. They just ask why no one is “paving the way” for them. Racial divisiveness is the work of the Master of Tools, to distract from the real sin, and that is wealth segregation.
There are people who will post negative reviews on anything and everything. This story is great and certainly hope it impacts others!
Cmon seriously?
I will never understand the selfish and infantile need to be the center of attention always. Instead of thinking “good for them” all they can think is “what about me?” Black owned business makes up only 9.5% of all U.S. business. Let them have this and just STFU ThankUNext
NBC 🙄
Buying Honey Pot products now! Love wins!
I support her product...White woman hatred is unreal
Posted a dozen times in the past week!
If she can get in a major chain store like Target, their businesses can do the same thing. Y’all need to stop all of foolery.
How is what you said is racist again? Nothing she said was racist. She is inspiring the next black girl. People will take anything out of context and turn it negative if it does not fit their agenda. This is an inspiration to all black businesses.
NBC. The racism news network.
I don't see where the racism is. I've been curious what the Target store taboo is all about, so I guess I'll find out.
I'm just happy to see the left embracing capitalism.
Oh wow, I absolutely love this commercial. I know that her success will pave the way for black girls. ❤️
it's a business, trying to sell a product.. why bring race in to anything
Awful!
Praise Any One Who Paves A Progressive Way For Another. Sorry To Hear They Received A Negative Result From Anyone.
Oh don’t fret!!! She is now sold out!!! After those racist reviews, we launched a purchase brigade! It’s sold out! Try again racists
You know, there are black racist who self victimize, but that's not what's happening here. The white racists are self victimizing. It's funny, how a passive abuser can exploit both opposite outcomes from self victimizing. Wether they create more racists from the other side.
Kobe Bryant was a rapist.
Since when can black girls not be successful? Isn’t it silly to segregate yourself and not press for equality and opportunity’s for everyone?
I, for one, did not like what she said no more than if a person said it in an ad referring to white ppl !! Standards work for both sides! She should have said “a person” rather than pointing out color or race! If a white person said something like that blacks would lose it!
Am I missing something What’s the problem?
Ya'll are late to the table. This tea was spilt and cleaned up last week. SlowNewsDay
People are tired of hearing about race. Could you imagine if a white woman did the same Her business would be shut down lol
“Another review accused Dixon of fueling racism and wrote that 'she make the statement for the next black girl why should the color of her skin matter- totally racist and inappropriate.'” Well, they have a point! Why should the color of her skin matter?
The Trump effect. Emboldening ppl who think white ppl are so oppressed, forgotten & left behind. That’s Fox News hard at work to frighten the white community. Yet they tell blacks to leave the Dem Party. The Republican Party is dead. It’s the Trumplicult Party now.
Wow. Doesn’t take much to trigger them, does it? Sad.
Why are people so horrible to one another?
It's not inclusive* It's 2020. Everyone is equal. So , you can't promote only one race. That's racist*
What?
So, a black business woman hopes to encourage lil girls and she’s trashed and harassed but there’s NO racism n this country? I look forward to racist white America REAPING the hatred they’ve sown for centuries.
I THOUGHT THIS COMMERCIAL WAS BRILLIANT AND INSPIRING.
Yea They where not racist reviews they where reviews saying the commercial was racist 🙄 idiots
Trump's America. FIRE HIM THIS NOVEMBER. VoteBlueNoMatterWho2020 JoeBidenForPresident2020
NBC is not a black-favorable news organization or group. While this instance is awful, NBC intentionally causes racial division. We are done and we are fighting back, black and white!
As a middle-aged white male, I'm so often ashamed of the white race in the U.S.
They should clean up any illegitimate reviews.
? Huh? What's up with all the race baiting this week
Target needs to pull the ad and the supplier.
I picked up on that and glad to see I’m not alone, that bullshit is not right
But our history isnt steeped in racism right?
This is America
How about just say pave the way for young girls. If you don’t want race to matter then stop making it matter. She should be proud of her business regardless of race, gender or anything else. That’s the role model you should want to be.
Can anyone tell me how her success with her business would one the way for any black girls who aren’t her own?
Jealousy . I hope they do great!
Even though the negativity is wrong, I’d like to know why they automatically think it’s white ppl leaving those comments...
Why couldn’t the marketing company see this would be an issue ? If she said ‘young women.’ It would’ve been implied and enough. If I said I want my business to empower young white women, hell would be raised.
Racist country. Still. In 2920. 🙄
I LOVE this commercial. People are the worst.
Thought these kinds of people were going to boycott Target, anyway? So why do they care?
Seriously...it’s a really good ad! I’ve yet to find her product at our local Target though. Good for her! I hope her products sell out! 🙌 Bravo!
So does trust pilot change everything to 1 star when it suspends for reviews? I see lots of positive comments but they are all just 1 star?
That's todays liberals. So full of hatred and division! DemocratsAreDestroyingAmerica
I hope my white girl ... oh wait y’all don’t like hearing that.
Should be about all women why do we inject color into everything?
Disgusting! Good for her.
Internet reviews are BS and should be banned.
My god we are so broken
Whyte people 🙄😒
People are just filled with fear and hate! It’s so sad! This should encourage people no matter what your race!! When your brother or sister does well, it doesn’t take away from your chances to do well it increases those chances! One persons prosperity is also another’s prosperity
I don’t see nothing wrong with the ad nor her statement. This sounds like white supremacy ignorants.
I have no problem with ANY business that’s owned by a minority: realistically who cares? I think that specifically stating a specific race/gender in relation to ownership of a business perpetuates racial divide and racism. We need to get over racism, get past it and move forward
That is just nuts! PoC are not allowed to be entrepreneurs? Has the American dream completely died under trump? I had such hope when Obama was elected. Now, I stay in incredulous awe at the evil that is still in our country.
Sadly, I wondered if he that might happen when I saw the ad. We're going backwards.
This is beyond stupid. I’m so, so tired of entitled white people.
Young girls need successful role models. Well done to Bea for speaking up & encouraging young black women! It’s not racism - it’s activism & support! IWD2020
Can you say Jussie Smollett?
It never fails either a group of white folks or individuals will always attack a black person no matter what,
Posted a dozen times, all week long.
And now shes sold out of most of her products!Thanks racist!!
That’s ridiculous.. I’ve seen that commercial many times and I thought it was very well done. Some people 🙄🙄🙄
The fuck?
I don't mind, but that is the definition of racism. 🤷🏻♂️
grailsnail Trump's America
The ad was great & hope she’s a huge success 👏 Ignore those getting their tightie whities in a twist🙃
Fragility.
What in the world is wrong with people ? Loved the ad , wish her all the best ...
That is ashame! We need more successful black people in this world especially women!
Both sides calling each other racists. Lol. It’s starting to lose is meaning.
What is WRONG with people? FFS
I wish I could pave the way for medical technology but not everyone gets what they want now do they? 💁🏼♀️
just another case of racism. nothing new under the sun.
Fake race bait news
I don’t know what’s wrong in wanting to empower other black girls. The world knows it’s not been easy for black girls to start or own businesses. Why all the hate!!
Leave it to the Libs/Dems to keep up the race cards.
If people, & particularly women, of color had broadly enjoyed the same opportunities & encouragement towards entrepreneurship as white Americans since 1776, this conversation would be moot. It’s not “anti-white” to celebrate black-owned success, it’s affirming our shared history.
Now do the Mexican family in El Paso that supported Trump and has received negative reviews & death threats from Democrats since 🤷♂️
I have no issue with her or her products. I'm just not a fan of Target...nor Walmart.
Im going to need to speak to white peoples’ manager
People get so triggered when you say the word black.
To the crybabies.....
Target helping her with free advertising. Thanks Target. What store? And where is it? Maybe I'll go check it out...
Tits______McGee
RACIST!
racist reviews. you meant racist reviews.
Well, they have a new customer today!
What is wrong with people? White people, & I am one, if you want something get off your lazy butts and get to work. Just because you are white does not mean you are entitled to anything you haven't worked for. This woman worked & made her dream come true. Bravo!
Fact: Women of color do not have the same entrepreneurial opportunities that “others” do. There’s nothing wrong with planting seeds for the next generation. CONGRATS Beatrice Dixon 👏🏾👏🏾👏🏾
Smells like another jussie smolette. She knew the story would get picked up by the media 🤣
Oh give me a break.
As a fairly conservative middle-aged white male my opinion is probably utterly worthless in this sphere, but prima facie I see no reason to oppose this 'Honey Pot' product. What the hell?
As a Mexican, I've seen both sides. Y'all are both racist.
Oh, please these days everything is racism or discrimination. I don't see any offenses on the ads. Next time I visit the Mall, I will be looking for those products at Target.
I dont get it! Why black people have to label their success with 'black success'!! I have always wondered about it. How about just calling their success a 'human' success Everyone can see what a person's color is. is there any need to announce it? myopinion equity4life
What in the name of God is wrong with people!!!
What is wrong with people? I was celebrating her creativity and success and was gobsmacked by this .
Racism. That’s the problem why should she have a business and I don’t.