New Enterprise Singapore initiative to help SMEs break into e-commerce market

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SINGAPORE: Small and medium enterprises (SMEs), who have little or no e-commerce experience, can start selling online through support from a new ...

SINGAPORE: Small and medium enterprises , who have little or no e-commerce experience, can start selling online through support from a new Enterprise Singapore initiative.

For the domestic market, retailers will receive assistance from four e-commerce platform providers – Amazon, Lazada Singapore, Qoo10 and Shopee. Sellers can apply with only one platform partner, with whom it has no existing account. The one-time support of 70 per cent on qualifying costs is now enhanced to 90 per cent until Sep 30, 2020, and retailers will receive help from solution providers to list and sell products on multiple overseas e-marketplaces.Through these partnerships, retailers can have a good-sized market to tap on, deputy chief executive officer of Enterprise Singapore Mr Ted Tan said.

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