Walmart partners with Shopify to expand web marketplace business

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For Shopify, the deal provides its network of millions of merchants access to Walmart’s customers

Walmart Inc. has partnered with e-commerce giant Shopify Inc. to expand its third-party marketplace site and grab more of the pandemic-fuelled surge in online shopping.

“There are many Shopify sellers who were already on Walmart.com, but we have not penetrated their base to the extent possible,” said Clementz, who is vice president of Walmart Marketplace. “There’s a tremendous opportunity.” Founded in 2006, Shopify has become the platform of choice for businesses large and small that are looking to get online cheaply and quickly. Monthly fees start at just US$29, which buys a virtual shop and everything that’s needed to run it, including tools to manage payments, inventory and shipping.

Lore quickly added millions of new third-party items from small vendors who were happy to have an alternative to Amazon’s dominant site. Later, he took a page out of Amazon’s playbook by offering shipping services for third-party vendors through Walmart’s massive logistics network.McMillon wants to get even more out of the business, especially after shuttering Jet last month.

 

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