Answer the question: Who is your ideal challenge participant? Brainstorm some possible problems they would love to have solved in the next 30 days or less.“Next, plan your challenge content from start to finish with a clear action plan that your challenge participants could accomplish confidently in 5 -10 days . You want them eagerly excited to know “what’s next?” which is the best way to promote your current products and services,” notes Sellner.
“Then, create your plan to promote your challenge so people actually sign up! Get the word out with newsletter announcements, blog and social media posts, inviting people to register for the challenge by entering their name and email. Don’t forget to remind them it’s free!” says Sellner. Answer the question: What’s an easy way to help your community stay engaged and achieve their goals? Brainstorm a few ideas now.“Last, you’ll wrap up your challenge and build a bridge for the next step you want your challenge participants to take. This is when you offer a paid product or service. Here are 3 potential ways to make money with a challenge,” Sellner says.
Right on!