involves different metrics. The most important pattern they have noted over the years is that companies with a long-term orientation consistently score highest.
, “when the ability to quickly align, execute, and renew can be the difference between floundering and thriving.”Unfortunately, a fear of uncertainty leads too many companies to pull back during a crisis and focus on short-term survival. Afinds that a majority of executives are postponing innovation initiatives until the economy has stabilized. In the meantime, they are prioritizing continuity, controlling costs, and protecting the core business.
The next step is a willingness to explore alternatives to your current business model. Do not assume that the new normal is temporary and that we will eventually go back to the old normal. The pandemic is a game-changer. Be open to rolling with those changes rather than fighting them. First, they should motivate through meaning. A changing world demands a bold, long-term vision. Playing it safe and merely trying to weather the storm will inspire no one.