12 founders who raised $200m give tips on fundraising remotely - Business Insider

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We asked 12 founders who raised nearly $200 million during COVID-19 for their tips on wooing investors during a crisis

Zoom CEO Eric Yuan, Wix, Insight Partners

"While nothing can replace a face-to-face meeting with all the energy and passion that can be conveyed, founders need to focus on how they can transfer that same energy into a remote pitch. "We did the the raise entirely via Zoom," said Robin Roehm, cofounder and CEO of Apheris. "We also put additional efforts into creating an online 'data room' with lots of information about the company. This enabled investors to learn more about us and our style of working without directly interacting with us.

"You need to pen in your follow-up meetings, too. After every meeting, write down a summary and what your next steps are going to be – investors will respect the fact you're on top of everything." Lifted, social care network "Project confidence," said Rachael Crook, CEO of social care startup Lifted. "Early-stage investors want to buy into your dream of the future so it's important to project confidence in your company and your idea.

"And don't forget to take care of yourself. Fundraising is hard and stressful at the best of times. It is really hard now, not to mention trying to steer your company through the pandemic. Make sure you take protecting your mental and physical health seriously — don't neglect the things that help you manage the stress and remember you have already come so far. You can do this.

"Ultimately, you just have to keep persevering in the face of a lot of people telling you, 'No'...Think about it like you're building an island: You need to build a boat to get out of there or it's not gonna end well. There's no Plan B." PQShield CEO and founder Dr Ali El KaafaraniKindred Capital, Crane Venture Partners

 

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Relatively rudimentary information which should help those new to the game or slow on the uptick.

Genuine honesty without being snappy lol

Being kind. Trusting the process.

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