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Digital platforms, private markets, and ESGs — the future of investing is already here - Business Insider

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Millennial and Gen Z day-traders were already a growing presence before the pandemic, and have widened the universe of investors considerably. In partnership with ING_news

The S&P was set to have its best year since 2013, led by mega-cap tech, and then came the coronavirus pandemic.

100 People Transforming Business is an annual list and series highlighting people across industries who are changing the way the world does business. Check out theThe S&P 500 was fresh off its best year since 2013, led by the usual suspects in mega-cap tech. Digital investing platforms swelled in popularity, private markets started attracting major attention, and ESG looked like the next big thing.

That plays right into the hands of Jaime Rogozinski. He's the founder of WallStreetBets, an irreverent online forum where traders swap strategies, tips, success stories, and dismal failures. Rogozinski said the subreddit has doubled since 2012, and its public profile has never been higher. Fran Kinniry is helping to spearhead that, as head of portfolio construction for the Vanguard Investment Strategy Group. His goal is to not only encourage private-market participation but to make it available to everyday investors.

That outside-the-box thinking is exemplified by Precidian Investments, which is planning to launch an ETF that's traded actively like a mutual fund, but doesn't require daily disclosures. It's already won some business on Wall Street, with Goldman Sachs, BlackRock, JPMorgan, and Fidelity having entered into agreements.And then there's environmentally conscious and sustainable investing, which started the year looking like the next big thing in markets.

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