Can TStv cut into DStv market share or fail like HITV before it | The Guardian Nigeria News - Nigeria and World News

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DSTV’s years of dominance as Nigeria’s only player in the pay-TV market may be put to test as the company prepares to face competition from a Nigerian company Telecomm Satellite TV (TStv). Critics argue that TSTV may not pose a significant threat to the South African company after it failed to live up to expectations […]

DSTV’s years of dominance as Nigeria’s only player in the pay-TV market may be put to test as the company prepares to face competition from a Nigerian company Telecomm Satellite TV .

Starting as the first Pay-TV operator in Nigeria, DSTV has presence in 48 other countries across Africa, rivalling the best Pay-TV operators in America while providing an irresistible mix of local content and renowned channels. MultiChoice said the latest review on the implementation of 7.5 per cent Value Added Tax introduced by the Federal Government in early 2020.DStv Compact Plus subscribers have their rates increased by 9.8 per cent from N10, 925 to N12, 000. The DStv Premium was increased from N16, 200 to N18, 400 .

To check DSTV’s anticompetitive behaviour, Nigeria Government in January announced a new broadcast regulation. The new regulation is expected to put an end to DStv’s alleged monopoly and anti-competitive practices, especially as it relates to sports broadcasting in the country. But nothing has really happened in favour of the subscribers yet there has been increase in package prices since then.

TStV is hoping to appeal to those who have fell out with DStv. Bright Echefu, the chief executive officer of TStv, says his organisation will be the first to implement the pay-per-view model in Nigeria with over 100 channels that will be made available. But for those who view limited channels in limited time daily, TStv maybe a good choice. According to Echefe subscribers can choose their own channels and when they want to be connected.

 

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I doubt they can break into the market .. obviously DSTV have monopoly and pure dominance over the rest

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