Create style guides or look-books
Do not just post your products online, make outfits and create looks using your items. Put your favourite looks together and do some photoshoots. It is best to have a log of different photos ready to post whenever you need to so get yourself some imagine library software,and how it can help you here. Seeing completed looks will help inspire potential customers to buy your clothes as well as helping existing customers to create their own outfits.
Style guides can also be a great educational tool for shoppers and can be incorporated into your email marketing, your social media or included in a blog. The meaningful and informative content you produce, the more you will drive traffic to your website.YouTube is a huge platform that businesses can use to reach a wider audience and create entertaining content that also works to advertise their brand.