What are the advantages of shopping at a small business?
That's good from a business point of view, but could be bad for consumers, who may not find steep discounts at small businesses, Wade said.found that a small but growing share of small business owners are starting to lower prices of some goods and that fewer are raising prices compared with previous months. But 12% of businesses that reported lower profits in October attributed that to slashing prices, according to the report.
He emphasized the importance of having unique goods that shoppers can't find elsewhere, while also being conscious of consumers' stretched budgets.
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