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WWE’s $21.4 billion merger with UFC is a win, says Jefferies: ‘It’s time!’

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Endeavor said it had agreed to combine with World Wrestling Entertainment to form a new publicly listed company. The purchase price for WWE stock will be about $106 a share, a premium over its $91.26-a-share close on Friday.

The $21.4 billion merger of World Wrestling Entertainment Inc. and UFC owner Endeavor Group Holdings Inc. is a well-timed move, says analyst firm Jefferies.

Reports of the deal surfaced late Sunday, although WWE has reportedly been seeking a buyer for months. Shares of Endeavor fell 7.5% Monday, while WWE shares fell 4.9%. The S&P 500 SPX, -0.10% is down 0.2%.

 

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