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Small Business Spotlight: Ruby's Market Supports Denver's Refugee and Immigrant Makers

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Each item at Ruby's Market tells a unique story from refugees and immigrants, and offers a glimpse into the rich diversity of the city.

South Pearl Street has long been a popular shopping and food destination in Denver. Holding its own in the midst of such longstanding favorites as 5 Green Boxes and Sexy Pizza, you’ll discover a shop calledthat will touch your heart and all of your senses. It is a space where folks from different backgrounds come to shop and celebrate the cultures and traditions of immigrants and refugees who have made Denver their home.

During the height of the pandemic, we did some pop-ups, and the farmers' market was trying to reopen, but they didn’t have an online platform. I already had our online system set up, so I offered to add the Pearl Street Farmers Market vendors to our e-commerce site. This became a community effort for the shoppers and the vendors that made it safe to still buy, and because the government made farmers' markets an ‘essential business,’ people could pick up their orders here.

 

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