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Mark Zuckerberg has thoughts on Apple's new mixed reality headset | CNN Business

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Days after Apple unveiled its $3,499 mixed-reality headset, Meta CEO Mark Zuckerberg appeared to take a jab at the company’s pricing and vision for the product

“Our device is also about being active and doing things,” Zuckerberg said at an all-hands meeting with Meta employees on Thursday, referencing its Quest VR headset line. “By contrast, every demo that [Apple] showed was a person sitting on a couch by themself. I mean, that could be the vision of the future of computing, but like, it’s not the one that I want.” He added that Meta’s vision for the metaverse, an immersive virtual world, is “fundamentally social.

Last February, Meta said it expected to take a $10 billion hit in 2022 from Apple’s move to limit how apps like Facebook collect data for targeted ads. But the rivalry now appears poised to reach a new level.

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