of companies have faced the wrath of right-wing social media users in recent weeks. Bud Light infamously faced boycotts and a dip in sales after it sent transgender TikTok star Dylan Mulvaney a customized can with her face on it, though the can was not for sale or available to the public.
Some have compared Starbucks allegedly pulling Pride decorations to Target, which faced a boycott after some angered conservatives spread misinformation online that a tuck-friendly swimsuit for transgender women was sold for children, when it was only sold in adult sizes. Though this was debunked, outrage still grew over Target’s Pride collection, particularly because of designs made by British designer Abprallen who has previously designed clothes using Satanic imagery.