Postmedia’s merger talks with Toronto Star owner a ‘Hail Mary pass’: expert - Terrace Standard

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Postmedia’s merger talks with Toronto Star owner a ‘Hail Mary pass’: expert

One expert says talks between Canada’s two largest newspaper chains about a potential merger are akin to a “Hail Mary pass” amid declining readership and advertising revenue.

The two publishers say the proposed deal, which is yet to be finalized, is a bid to create greater scale so they can respond to the “existential threat” facing the media industry.

 

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