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Heat and wildfires put southern Europe’s vital tourism earnings at risk

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Tourists at a seaside hotel on the Greek island of Rhodes snatched up pails of pool water and damp towels as flames approached, rushing to help staffers and locals extinguish one of the wildfires threatening Mediterranean locales during recent heat waves.

are not scheduled to ease up as we enter August, so it might be considered a much safer option to opt for a stay in northern Europe,” said Tim Hentschel, CEO of digital booking platform HotelPlanner.

With that in mind, U.S.-based climate technology startup Sensible Weather is developing insurance that would compensate people if extreme heat wrecks their holiday. Sensible Weather will soon add a heat cover option “in anticipation of next summer,” founder Nick Cavanaugh said. “People are asking me about it more because they’re thinking about these things more.”

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