Small and medium-sized enterprises need to move away from consumer grade fixed mobile services to business grade services, to achieve the performance and reliability they need to keep their businesses running.
However, many SMEs still depend on consumer grade fibre and fixed mobile connectivity to support their mission-critical business systems and processes. These consumer grade products often fail to meet the needs of digitally-enabled SMEs, Woolley says. He adds that another drawback to consumer 5G is it typically uses indoor routers, where signals do not always penetrate buildings.
Woolley says: “With our 5G FWA, we extended our enterprise offering on base stations that are business 5G-only and aren’t oversubscribed, offering all the rugged power infrastructure we have designed to keep our network live even through prolonged power outages.” “Because we are business-only focused, we don’t have an over-contended world where traffic is jostling for capacity,” Woolley says. “On consumer networks you seldom get the capacity and reliability you signed up for, whereas we guarantee you’ll get the service you signed up for.”
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