The AI market opportunity: UBS offers a bottom-up perspective

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The AI market opportunity: UBS offers a bottom-up perspective

The launch of ChatGPT in November 2022 marked a pivotal moment in artificial intelligence , propelling it into mainstream adoption. According to UBS analysts, this event has spurred significant investment and technological advancement, with potential impacts across all economic sectors.

The potential size of the AI market is immense, with estimates ranging from Bloomberg's $1.3 trillion by 2032 to McKinsey's $4.4 trillion. UBS suggests annual AI-related revenues could exceed $1 trillion over the next decade. The enabling layer includes physical infrastructure, such as AI data centers, necessary for training and running generative AI models. UBS projects annual capital expenditures for this layer to reach $331 billion by 2027, driven by investments in AI servers and data center infrastructure.“Because of the scale of AI compute, most companies will likely consume compute resources in the form of cloud services. As a result, we expect generate $185 billion in value creation to be generated by 2027.

“With developer productivity gains of 50–60%, we expect an acceleration in the creation of software code,” strategists wrote.

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