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Rapper Jay-Z joins cannabis business

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Jay-Z has signed on to be the chief brand strategist for a California-based cannabis company.

Jay-Z performs onstage at SOMETHING IN THE WATER - Day 2 on April 27, 2019 in Virginia Beach City.LOS ANGELES - Rapper Jay-Z has become the latest celebrity to enter the weed business, signing on to be the chief brand strategist for a California-based cannabis company.

"Anything I do, I want to do correctly and at the highest level," he said in a statement posted on Caliva's website."With all the potential in the cannabis industry, Caliva's expertise and ethos make them the best partners for this endeavor. Caliva said as chief strategist, Jay-Z would help the company with its creative decisions as well as outreach efforts and strategy for the brand.He will also focus on efforts to increase the participation in the legal cannabis business of people who have served time in prison and have been shut out of the fast-growing sector.

The 49-year-old rapper, born Shawn Carter and married to popstar Beyonce, is the latest celebrity to get into the cannabis business which is spreading fast in the United States as more and more states legalize it for recreational purposes.

 

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I have a darn too

Uthengisa intsango? 🤔🤔

He was dealing prior so it's not a new thing

Another drug lord added to the list

Cannabisness?

Home supply

I thought Snoop Dogg would ne the natural choice. 😉

This Explains the hair.

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