News Formal

Ad industry insiders say one of Facebook's oldest and biggest marketing partners is selling its social business, and it's a warning sign for other ad-tech firms

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 24 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 13%
  • Publisher: 51%

Sverige Nyheter Nyheter

Sverige Senaste nytt,Sverige Rubriker

The firm has struggled as Facebook develops its own tools and limits how much access third parties have to its platform, according to sources.

simply click here to claim your deal and get access to all exclusive Business Insider PRIME content.

The 9-year-old firm is one of Facebook's oldest marketing partners. The firm has raised $32.9 million from investors including Avalon Ventures and Cheetah Mobile and primarily works with brands that manage their marketing and analytics in-house. Its site lists clients including Wayfair and Rue La La.

Business Insider also spoke with two former Nanigans employees, one who worked in sales and the other who worked in marketing in the past two years.

 

Tack för din kommentar. Din kommentar kommer att publiceras efter att ha granskats.
Vi har sammanfattat den här nyheten så att du kan läsa den snabbt. Om du är intresserad av nyheterna kan du läsa hela texten här. Läs mer:

 /  🏆 729. in SE

Sverige Senaste nytt, Sverige Rubriker

Similar News:Du kan också läsa nyheter som liknar den här som vi har samlat in från andra nyhetskällor.

U.S. tech industry leaders: French digital service tax harms global tax reformMajor tech firms and U.S. tech industry groups said on Monday that France's... The French acted while others sat on their thumbs. What fucking global tax reform? 👍
Källa: Reuters - 🏆 2. / 97 Läs mer »