'Influencing is a growing industry in SA - Tashinga Nyahunda

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Tashinga Nyahunda is one of the bright young minds who make sure that our favourite social media influencers stay in our sights. | anelectriclady

Tashinga Nyahunda is one of the bright young minds who make sure that our favourite social media influencers stay in our sights.

Nyahunda, who studied financial management at Rhodes University, said he did so because his parents expected him to study for a traditional degree. However, he decided to start his own company, Mansa Musa Brands, after realising that influencing can be a lucrative industry. “Managing influencers involves building and maintaining relationships with marketing departments of companies; proposing to brand my clients they would like to work with for potential collaborations and providing reports after campaigns and events,” he said.

The rising star said his biggest challenges include getting his creatives to act in haste when important decisions need to be made.

 

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