Google, Ascension teamed up to migrate patients' medical data - Business Insider

its cloud segment into a strategic deal with Providence St. Joseph back in July. These tech giants are snapping up deals with some of the country's largest healthcare firms as they wrestle to drive their cloud businesses in a global healthcare cloud computing market that's projected to grow 14% annually to reach a But the Google-Ascension deal has sparked concerns among doctors, which could detriment Google's public image as it pushes forward with its health play.

Only 2,000 out of 40,000 Ascension-affiliated doctors and nurses knew about the partnership, BI Prime notes — and Ascension employees have since raised concerns internally, per Forbes. Even though the tools Google is creating stand to benefit doctors and patients down the line — by way of streamlined workflows and more precise treatments — the two stakeholders shouldn't be kept in the dark regarding who is touching sensitive health info and in what capacity third parties can access it.

And this is especially important considering we know consumers are wary of sharing health information with tech companies: Only about say they'd be willing to do so, per Rock Health. This could catalyze a demand for more clarity when it comes to big tech in health partnerships, and we'll likely see doctors taking a more active role in holding their employers accountable for transparency around such deals.

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