FanDuel CMO on using media to fuel betting, strategy vs Draftkings - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 32 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 16%
  • Publisher: 51%

Singapore News News

Singapore Singapore Latest News,Singapore Singapore Headlines

FanDuel's CMO explains how it plans to use media in 2020 to fuel its betting business, as rivals like DraftKings and Barstool make big moves

Barstool is another big partner of FanDuel's, at least for now. FanDuel has created sports-betting programming with Barstool, co-hosted events,FanDuel declined to comment on the future of its relationship with Barstool. But Barstool's deal with Penn National stipulates that the media companyfrom other sports-betting and online-casino companies after its current contracts expire later this year. It's also supposed to promote Penn National's gaming properties exclusively.

"We had an opportunity to pick up sort of a slice of rights for some of those matches and generally it's gone extremely well," Raffensperger said. "We're looking for more and more opportunities to do things like that."Overall, Raffensperger said FanDuel owes its early lead in sports betting to mobile betting.

In 2020, one focus area will be improving the FanDuel experience for people who have both daily-fantasy-sports and sports-betting accounts, Raffensperger said. Why a casino company just took a big stake in Barstool Sports, and how it sets the stage for more media-gambling deals

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 729. in SG
 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Singapore Singapore Latest News, Singapore Singapore Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Inside Barstool Sports deal with Penn National, sports betting plans - Business InsiderThe inside story of how Barstool Sports landed a deal with casino company Penn National and an eye-popping $450 million valuation Misogyny and gambling = winning! Is it because everyone feels bad for Dave Portnoy because he got cucked by a Soulcycle instructor?
Source: BusinessInsider - 🏆 729. / 51 Read more »

AT&T sets its future course after Q4 earnings - Business Insider - Business InsiderAT&T's mediocre Q4 2019 earnings shed light on the company's plan to intertwine its media and connectivity businesses while reducing its debt. super!
Source: BusinessInsider - 🏆 729. / 51 Read more »

Facebook's Oversight Board to be ready by summer - Business Insider - Business InsiderFacebook likely hopes to regain trust among stakeholders by creating a board that is both representative and transparent in its decision-making
Source: BusinessInsider - 🏆 729. / 51 Read more »

Vice Media is consolidating its offices to get to profitability - Business InsiderThe move will help the heavily funded yet still unprofitable venture-backed media company cut costs.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Amazon's marketplace business boomed during the holidays - Business InsiderOne of Amazon's most overlooked business just crushed another stellar quarter, and helped pump up profit margins Tesla just crushed their quarterly earnings too. I didn’t realize business insider is paywalled now or I’m missing something. I think this is a bad move. I would politely recommend they focus on volume and repetitive growth over margin given their relative market position as perceived by me
Source: BusinessInsider - 🏆 729. / 51 Read more »

Amazon's third-party seller business is bigger, more profitable than AWS - Business InsiderAmazon's cloud-computing businesses gets lots of attention. But people are missing a key part of its retail business. 👌 Bezos is just trying to hype his stock. So what is his special sauce worth. He doesn't care about earnings so can't value the stock on that. This valuation is so high that it already discounts many great jams tomorrow. When you are as big as Amazon it is hard to deliver growth. Someone please sign up to the website and summarize the article for us.
Source: BusinessInsider - 🏆 729. / 51 Read more »