When your car battery is flat and the engine won’t turn over, carefully connected jumper cables are an easy solution to get your vehicle sputtering into life again. It’s clear that we need similar swift solutions to jump-start business engines to achieve an economic recovery as SA faces its worst decline yet in economic activity.
Most SA businesses are grappling to adapt overnight to a vastly different socioeconomic environment, and there are heartening insights available in determining whether a business should jettison, uplift, mothball or pivot their services and products, or simply start something new. Many SA businesses have been heading for distress for some time, and the pandemic has made things worse. Any government support and relief packages must be drawn from the R500bn available, which will certainly not support the needs of all 700,000 SA businesses and repair the damage to livelihoods caused by the pandemic.
Opportunities abound in logistics and home delivery services as shoppers use online and e-commerce offerings as part of their efforts to flatten the curve. In addition, cleaning and sanitation — particularly of office buildings — is a further area of expansion given that the essential service of thorough and frequent sanitising will be required in all workplaces for the foreseeable future.footplate door handle is a superb example of simplicity, relevance and speed to market.
An uplift strategy is centred on an avenue of growth to survive. Retail stores have been particularly hard-hit by the Covid-19 lockdown and retail sector regulations. Retailers, especially those with a regional or national footprint, should consider the immediate introduction of an e-commerce channel to uplift their business prospects.
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