Sixth Street, a $50 billion global investment firm, made a majority investment in Legends, the hospitality management company launched by the owners of the New York Yankees and Dallas Cowboys.
Sixth Street will join the partnership group alongside Legends cofounders Jerry Jones and Hal Steinbrenner. Legends is known for its luxury suites at sports and entertainment venues, including working with the New York Yankees, Dallas Cowboys, Real Madrid FC, and SoFi Stadium. Legends Hospitality — the company best known for its luxury suites found at sports and entertainment venues — announced on Tuesday, a global investment firm with over $50 billion in assets under management.
Founded in 2008 by Jerry Jones, owner of the Dallas Cowboys, and Hal Steinbrenner, owner of the New York Yankees, Legends partners with sports stadiums, event venues, and universities to provide a variety of hospitality management services. Its offerings include planning, sales, partnerships, merchandise, tech, and hospitality services.