SCOTT GALLOWAY: Fintechs are taking over the banking industry

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SCOTT GALLOWAY: No industry is more ripe for disruption than banking, and this herd of upstart unicorns is ready to trample the establishment (via ProfGalloway)

Unicorns are also coming for payments. The megasaurus in this space is PayPal, which has built the first global payments platform outside the credit card model and is second only to Visa in payment volume and revenue. Square's Cash app is capturing share, and Apple Cash is also a player, as it's … Apple.Square, Apple, and a host of other companies are taking the"partnership" approach, bolting new services onto the existing transaction infrastructure.

The Big Four credit card system operators are still the dominant payment players, and they have deep moats. Their brands are global, their networks robust. Visa can handle 76,000 transactions per second in 160 currencies, and as of this week it had settled Still, even the king of payments sees dead people. In 2020, Visa tried to buy Plaid for $5.3 billion. Plaid currently helps connect existing payments providers to finance software such as Quicken and Mint.

as an"insurance policy" to neutralize a"threat to our important US debit business." In an encouraging sign that American antitrust authorities are stirring, the Department of Justice filed suit to block the merger, and Visa walked.Fintech is also coming for investing with online trading apps and through the crypto side door . Insurance is under threat from companies like Lemonade , Ladder , and Root .

In sum, fintech is likely as underhyped as space is overhyped. Why? The ROI on your professional efforts and investing are inversely proportional to how sexy the industry/investment is, and fintech is … boring. Except for the immense opportunity and value creation — for multiple stakeholders."Half the world is unbanked, but we need to colonize Mars," said no rational investor ever.

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