The company behind Tide and Bounty pledges net zero emissions by 2040

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Procter & Gamble, the company behind Tide and Bounty, has pledged net-zero greenhouse gas emissions across its operations and supply chain by 2040.

The maker of Tide detergent and Bounty paper towels told CNN it plans to achieve net zero greenhouse gas emissions across its operations and supply chain by 2040. The new targets are part of a climate transition action plan that P&G is detailing for the first time. The company says the aim is to cut emissions"from raw material to retailer.

P&G is hoping that technology can be woven into the manufacturing of its various products. P&G also said it's working with partners to develop materials that can be derived from renewable, bio-based or recycled carbon. Australia is shaping up to be the villain of COP26 climate talksAnother challenge for P&G is trying to minimize the negative impact on forests caused by the company's use of palm oil and wood pulp, two commodities that can cause deforestation.

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