“I had launched a couple brands myself in both Canada and the US in the direct-to-consumer, telehealth space. And that's when I realised how difficult and how much of the wheel you have to reinvent every time you build one of these brands. Although there were dozens of these brands already out there and functioning, you have to find your own EMR system. You have to find a payment processor that accepts an online prescription business because Stripe’s lawyer oftentimes shut us down.
“We're really excited about all the groundwork we’ve done building the software templates, integrations with doctors and pharmacies in all 50 states, for specialists and for physicians. Now, it only takes two weeks for any company that we work with to launch a fully compliant, direct to consumer telehealth brand.
She was in an academically rigorous program focused on science and technology starting in middle school that would accept some 50 people per year. The program encouraged hands-on building in addition to academics. “We’d build robots and in the summer, we would go to the lake and build cardboard boats. I’ve loved building things since I was a kid. I've always liked that more than memorising something from the textbook,” says Tie.