Event Experts transform events into remarkable experiences. They design event details and activities to be memorable for attendees and participants through careful strategic planning and execution.
Events are overarching strategic marketing tools used by brands and companies to communicate and create value propositions to customers. It is used to build brands through activation, seminars, conferences, trade exhibitions, display merchandising and selling missions. At the end of the webinar, the participants will be able to understand the framework of events in its life cycle/phases; the strategic role of event organizer and manager in producing and managing successful events.
Learn the ideation process in conceptualizing and implementing event themes, merchandising and styling.Understand financial management, budgeting, fund raising, food catering and banqueting, and evaluation of events.1. The Life Cycle of Events– Campaign for participation
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