Alyssa Hardy Calls Out the Fashion Industry For Falling Short on Sustainability

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.alyssahardy on fashion's sustainability's problem and the downside to logomania.

," out now. The book, she explains, is the byproduct of two elements: her natural curiosity about the lesser-discussed side of fashion, and a series of personal reflections that began during her tenure as a Teen Vogue editor.

". . . you can marry this love of dress with the understanding that there is somebody behind [it] helping you feel that way." "Within fashion, it's an issue of where the money is," Hardy says."The consumption is being pushed by these extremely clever marketing campaigns. Even when they seem so stupid, as they often do, they're still working. And they're researched. These fashion brands really know how to wiggle their way out of anything."

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