Building on pent-up demand, Jax cruise industry hit new height in 2022 - Jacksonville Business Journal

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Building on pent-up demand, Jax cruise industry hit new height in 2022

Building on pent-up demand, cruising sailed back into Jacksonville in a strong way in 2022, with the small-but-growing local industry surpassing pre-pandemic numbers.

Since cruises came back, Cabrera says Jacksonville has consistently sailed above 100% capacity, meaning it has been above the two-person per cabin occupancy expectation. Individual cruises hit as high as 110% capacity, with a total occupancy of 120,579. Looking ahead to 2023, Cabrera said the focus is becoming a more efficient terminal for cruise goers. While the industry has made a strong comeback, he said he wants Jacksonville to be a seamless experience from the second a passenger gets to the terminal.

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