Check the aisles at Walmart, Target or your neighborhood drug store and you’ll find them chock full of scented, lathering, moisturizing, bubbling – even glittering – face and body cleansers for kids and adults. But, until recently, there’s been a glaring shortage of products targeting the skin-care needs of one key demographic – tween boys. “It’s a huge white space in the market,” said Carson Kitzmiller, senior beauty and personal care analyst with market research firm Mintel.
“Social media has its pitfalls [but] it has also brought skin care to the mainstream conversation across gender and age,” said Dr. Deanne Mraz Robinson, assistant clinical professor of dermatology at Yale New Haven Hospital. “For better or worse it’s also brought our outward appearance to larger audiences than ever before, something that in my opinion has everyone, including teen and tween boys, becoming more aware and caring more how their skin looks,” she said.
Sus phrasing.
'Influencers' ... lol.
Thanks to social media influencers that are paid to market items and generate income for said company. Absolutely 0 to do with a shortage of skincare products for kids. They didn’t need them before and do not today, prescribed items aside.
CNN, a Democratic Master Race propaganda outlet, is grooming boys to be girls.
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