How Black farmers are making inroads into the cannabis industry

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“If you gave us the resources to take care of our communities by finally getting paid what we're supposed to... I guarantee you’ll see a severe decrease in issues that plague the Black society,' said Jason Brooks, co-owner of Green Toad Hemp Farm.

reported in 2021 that 81% of cannabis business owners and founders were white, while Black people made up just 4.3%.

“He really understood that our body has an endocannabinoid system, and this endocannabinoid system needs to be fed,” explained Brooks. “It’s in every person’s human DNA. He started experimenting with CBD and found that he did get great relief and didn’t have any nasty side effects. So he decided to dedicate his life to spreading awareness about the healing powers of the cannabinoid system, starting his own farm.”The family now works about 30 acres of farmland to produce cannabis products.

“We see YouTube, TikTok and Instagram pages of Black people still farming,” Brooks said. “This is something that’s encoded into our very DNA and souls.”

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