would hardly be featured were making the rounds right before the event, and I refused to believe that my bestie Siri would only get a measly shout-out during the event, rather than the attention it deserves. Alas, the rumors were true; Siri’s big moment at WWDC 23 was… shortening the wake-up phrase from ‘Hey Siri’ to ‘Siri’. Wow.
The rise of AI in our everyday lives could be the breath of fresh air Siri needs to keep up with current times, so it’s disappointing to see Apple not give the assistant a second life. Siri has been around for 13 years, making its first appearance back in October 2011. The voice assistant reshaped the way we interact with technology, and most certainly paved the way for Alexa and other voice-activated home assistants.
I wasn’t expecting Apple to completely rebuild Siri and plug her full of AI engineering, but rather supercharge the voice assistant with artificial intelligence that would make it a lot more helpful and contemporary.