Disney execs reportedly think CEO Bob Iger’s ‘end game’ is to sell company to Apple

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Bob Iger’s showed interest in teaming up with Apple as early as in 2006, when Disney acquired Pixar, which was then chaired by Apple founder Steve Jobs. The $7.4 billion deal led to a close f…

privately that they believe Bob Iger’s “desired end game” is to “remain CEO as long as possible” — and then sell the company to Apple.

Iger’s interests in teaming up with the tech behemoth date back to 2006, when Disney acquired Pixar, which was then chaired by Apple founder Steve Jobs — a $7.4 billion deal that led to a budding friendship between the two. “Steve and I had become good friends since we’d made the Pixar deal. We socialized on occasion and talked a few times a week,” Iger penned in an excerpt of his memoir published on“We vacationed at adjacent Hawaiian hotels a few times and would meet and take long walks on the beach, talking about our wives and kids, about music, about Apple and Disney and the things we might still do together. Our connection was much more than a business relationship.

Bob Iger’s showed interest in teaming up with Apple as early as in 2006, when Disney acquired Pixar, which was then chaired by Apple founder Steve Jobs. The $7.4 billion deal led to a close friendship between the two.Iger penned in his memoir that he believes if Jobs were still alive, “we would have combined our companies, or at least discussed the possibility very seriously.

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