Tough market to weigh on car sales growth in 2024, says Volkswagen

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Company plans record number of new models while also warning of ‘muted economic outlook and intense competition’

Volkswagen expects a 3% rise in its car sales this year, down sharply from 2023 amid a gloomy economic outlook and sharper competition. Photograph: Martin Divisek/EPAVolkswagen expects a 3 per cent rise in its car sales this year, down sharply from 2023 amid a gloomy economic outlook and growing competition.

The company, which recently launched the electric ID.7 and plans a record 30 more new models during 2024, said it had “started the new year with a clearly positive trend” compared with the start of last year. When asked about demand for EVs, Volkswagen chief executive Oliver Blume said they were “the future, period”, but added, “we’re flexible enough to adapt to changes in different markets”.

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