Looming downturn won't slow M&A for consumer and retail companies, but spotlight is on customers, not scale

Major consumer and retail companies are looking to mergers and acquisitions to strengthen their portfolios in the face of an anticipated economic slowdown by the end of 2019, according to a new report from consulting firm A.T. Kearney.

Long-standing companies in the retail and consumer sector are shifting gradually from using dealmaking to build marketshare and economies of scale to trying to find a way to offer a differentiating customer experience, El-Rayes said. There's been a wide stretch of strong M&A activity since the financial crisis, but firms are bracing for an anticipated economic slowdown at the year's end. Global political tension, trade wars and slowing economies abroad have contributed to fewer international M&A deals this year.

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