Amazon opens its platform to local retail market in Israel

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E-commerce giant Amazon has reached out to Israeli retailers to enable them to sell directly to customers in Israel using its online platform.

Amazon sent a letter to a select number of Israeli retailers inviting them to join its local delivery program that allows firms to use their current Amazon.com seller account to fulfill orders directly to customers in Israel, using local inventory.

Azrieli Group, which owns 13 shopping malls in Israel, was down 1 percent in Tel Aviv on Wednesday after shedding 3.4 percent on Tuesday. Retailer Fox was 1.5 percent lower after a nearly 10 percent drop on Tuesday. Newspapers have also reported that Amazon began developing a local website in Hebrew and was looking for translators and editors who specialize in Hebrew to English translation.

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