Xbox head Phil Spencer pulled back the curtain on “Project Scarlett,” the creation of a successor to the Xbox One that will give game makers “the power they need to bring their creative visions to life.”
The commitment to consoles by longtime contenders in the market comes with the rise of video games hosted as subscription services streamed Netflix-style from data centers in the internet cloud. According to the Entertainment Software Association, which runs E3, more than 164 million adults in the United States play video games, and three out of four US households have at least one video game player.“In under two decades, the number of players in the world has more than tripled; now more than two billion of us play games.
“Xbox Game Pass Ultimate is off the charts as a consumer value proposition,” said NPD analyst Mat Piscatella.A highlight of the show was an appearance by actor Keanu Reeves, who was greeted with a standing ovation and shouts of adoration by a packed audience in the Microsoft Theater downtown.
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