on Tuesday to pressure the company to stop selling guns.
"Walmart's core consumer base comes from the overwhelming support of the Second Amendment and gun rights. If they ban firearm sales, they risk alienating that core base," said Eric Schiffer, chairman and CEO of Reputation Management Consultants."Brands today may be under pressure to take stances of principle, either humanitarian or political.
"Customers who choose Walmart are focused on lower prices and don't necessarily have the luxury of taking their business elsewhere," she said."Walmart's brand promise of 'Lowest prices. Always.' is what attracts and keeps customers coming back week after week, year after year." Walmart and Dick's got more people talking about them when the companies announced policy changes around assault weapons in 2018,said. There appears to be no negative impact on Walmart's sentiment based on the recent shootings, said a company spokesman.