Chaotic aftermath of Alibaba's Singles' Day selling $38 billion - Business Insider

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Chaotic photos show what it looks like when Alibaba sells $38 billion worth of merchandise on China’s biggest shopping holiday and breaks records

Though Amazon has not released official sales numbers, the retailer took in an estimatedWhile Alibaba's annual online shopping event is comparable to Black Friday or Cyber Monday in the US, the retailer consistently brings in more money than other worldwide retail competitors.

As Alibaba's record-breaking shopping day winds to a close, workers have reportedly been working around the clock to keep up with intense e-commerce and shipping demands. The retailer is to keep up with deliveries, and workers in e-commerce facilities worked overnight to keep up with demand.NOEL CELIS/AFP/Getty ImagesThis year, the retailer topped that amount by 26%, earning a whopping $38 billion — even in the midst of worries over a trade war with the US.An estimated 200,000 brands participated in Alibaba's Singles' Day sales, according to the company.

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