Macy's tests new store not in mall as part of turnaround strategy - Business Insider

Titled Market by Macy's, the new store is based in Southlake, Texas, an affluent suburb of Dallas, and will be the first of its kind for the retailer.

Market by Macy's will feature a curated assortment of clothing and home decor, an apothecary for health and beauty needs, community events, and an in-store cafe. The store was developed in partnership with Rachel Shechtman, founder of the experiential retail boutique Story, which was acquired by Macy's in 2018. According to Macy's, the new shop is designed to be "smaller than an average Macy's store and will be located off-mall in lifestyle centers.

The store opening comes just two days after the retailer — which also owns Bloomingdale's and Bluemercury — announced a turnaround plan that involves"The changes we are making are deep and impact every area of the business, but they are necessary," Macy's CEO Jeff Gennette said in a statement on Tuesday. "I know we will come out of this transition stronger, more agile and better fit to compete in today's retail environment.

Looks stupid

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Macy's tests new store not in mall as part of turnaround strategy - Business InsiderMacy's is opening a new concept store in Texas, and it's not located in a mall. The department store announced a massive turnaround plan on Tuesday.
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Macy's just revealed a massive plan to turn around its business - Business InsiderMacy's announced a three-year business strategy on Tuesday that will involve the closure of 125 stores and layoffs for 2,000 employees. BI_RetailNews I was at one of their newer stores over the holidays, it was dead. One of the employees said it will be gone in 5 years, everything is going online.
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Macy's is closing 125 stores, cutting thousands of corporate jobs, and shuttering offices - Business InsiderThe store closings represent about one fifth of the retailer's locations. The company will also cut 2,000 corporate jobs. way to go chrissyteigen Thanks amazon What a booming economy we have. (sarcasm)
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Macy's tech chief sheds light on layoffs in letter to employees - Business InsiderMacy's announced a three-year revitalization strategy on Tuesday, which included store and office closings and laying off 2,000 workers. Ssssshhhh✅ Best not to tell ImpeachedTrump & his administration. He just had SOTU & He said everything is peachy-keen smh
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