Bevilacqua said Scripts would give bettors more options with in-play wagers around live sports.
Simplebet unveiled its product on FanDuel for the National Football League's 2020 season, teaching consumers about the micro-betting via its "Once the investment community saw those results, we started to get a lot of interest," Bevilacqua said. "We wanted to capitalize the company in the long term and use that investment into our engineering and product."
The firm has partnerships with sports gambling company PointsBet and provides real-time betting data for Major League Baseball's Rally mobile app. Bevilacqua said it's also in discussions with another top tier gambling operator, but he declined to reveal the company.
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