SINGAPORE, June 13 — Some restaurant reservation platforms are trying to ride out the current ban on dining-in by diversifying to do takeaways and deliveries but said that the strategy has met with mixed success. They hope the June 21 resumption of dining-in will revive business.
While the latest round of restrictions on activities did not last as long as last year’s circuit breaker from April 7 to June 1, it marked the second round of business disruption for the food-and-beverage industry, which in turn affects restaurant reservation platforms. He cited as an example the increasing cost of supplies and human resources, stemming from a lack of migrant workers due to border control measures.
Furthermore, it has also expanded to offer delivery or pick-up services in the first quarter of this year. As for food deliveries and pick-ups, Rakita said that as the fees are borne by the customer, the unit economics are very similar to its dine-in product. Burpple, a food discovery platform, similarly launched a takeaway initiative that featured its signature one-for-one promotions with its merchants during the circuit breaker last year.
It opted not to look into delivery service capabilities, saying that its priority is still on providing the “best possible” dine-out experience for both restaurants and diners once it is safe to do so. Eatigo’s Rakita said that offering deliveries and pick-up services is still very new to the platform.
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