How Revenue-Based Finance Helped This Green Startup To Grow

  • 📰 Forbes
  • ⏱ Reading Time:
  • 49 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 23%
  • Publisher: 53%

ประเทศไทย ข่าว ข่าว

ประเทศไทย ข่าวล่าสุด,ประเทศไทย หัวข้อข่าว

Funding options for startups are often limited to debt funding or equity funding from an investor. Serious Tissues founder Cemal Ezel went the revenue-based funding route, with impressive results.

, which was launched in April 2020. Made from 100% recycled material, Serious Tissues was also the U.K.’s only carbon-neutral toilet paper brand and has partnered with a number of associations on tree planting projects all around the world. Around 15% of deforestation is due to toilet paper production alone, according to the Natural Resource Defense Council.

The model works by taking the company’s transactional data from Shopify and PayPal etc., as well as their Facebook advertising account, Google search words, etc., and running it through an algorithm to create a forecast for future revenues on which a funding decision is then based.Clearco’s head of U.K. Sarah Clark explains: “The algorithm presents you with three offers of capital; low, medium and high. It's not a bank loan and we don't charge interest.

“If you're ordering goods from overseas with a lead time of eight months, you having to pay for those goods, but you won't sell them for eight months,” says Clark. “Our funding can be an effective way of bridging that working capital gap; we lend you the money upfront and you only start paying it back when you start making sales.”The funding helped Serious Tissues achieve a return of 150% on its advertising investment, and hit its year four sales target by the end of year one.

 

ขอบคุณสำหรับความคิดเห็นของคุณ ความคิดเห็นของคุณจะถูกเผยแพร่หลังจากได้รับการตรวจสอบแล้ว

'Revenue-based finance'...aka CAPITALISM? please clarify

เราได้สรุปข่าวนี้มาให้อ่านอย่างรวดเร็ว หากสนใจข่าว สามารถอ่านฉบับเต็มได้ที่นี่ อ่านเพิ่มเติม:

 /  🏆 394. in TH

ประเทศไทย ข่าวล่าสุด, ประเทศไทย หัวข้อข่าว

Similar News:คุณยังสามารถอ่านข่าวที่คล้ายกันนี้ซึ่งเรารวบรวมจากแหล่งข่าวอื่น ๆ ได้

Capital as a Commodity: How Technology is Reshaping Global Finance | HackerNoon'Capital as a Commodity: How Technology is Reshaping Global Finance' finance fintech
แหล่ง: hackernoon - 🏆 532. / 51 อ่านเพิ่มเติม »

German minister urges overhaul of EU green energy finance rulesGermany's environment minister on Thursday called for a complete overall of proposed European Union rules on which types of energy should be labelled as green after Brussels policymakers ignored German objections to the inclusion of nuclear power. Overhaul. Did 'overhaul' in the headline became 'overall' in the first paragraph? ACESEditors Germans shut down nuclear power plants, but still keep vastly using coal.This level of dumbness is astounding. Is running electric cars on coal enviro friendly?🤦🏻‍♂️
แหล่ง: ReutersScience - 🏆 559. / 51 อ่านเพิ่มเติม »

EU Commissioner rules out big changes to green finance proposalThe European Commission will not make any fundamental revisions to proposals that classify nuclear power and gas as sustainable, Financial Markets Commissioner Mairead McGuinness said on Wednesday, despite objections from some European Union states.
แหล่ง: ReutersScience - 🏆 559. / 51 อ่านเพิ่มเติม »