McKnight said: “We’re exploring what IPs [intellectual property] we can bring into the company and then my job and the job of my team that I’m going to hire over the next few weeks and months is to get out to develop those into different verticals.”
ABBA-backed company hires Harry Potter exec to start London office
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Pophouse, owned by ABBA member Björn Ulvaeus, has made James McKnight the head of entertainment research and development