Elon Musk's Twitter Plans May Work, Says Harvard Business Professor

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Elon Musk's Twitter Plans May Work, Says Harvard Business Professor via insideevs.com

. While Wu is no bull on Musk’s past affairs, he also admits he’s been “consistently wrong about projecting out Musk’s potential,” adding that the billionaire’s success makes it hard to want to bet against him.Caroline Mimbs Nyce, who questioned the Harvard Business School teacher on Twitter’s past, Musk’s management style and what kind of CEO the, SpaceX, Neuralink and Boring Company head is. And Wu says that Twitter desperately needs some changes that Musk could be set to bring about.

“I think Musk is right in that he needs to take some chances here and try out some new things,” Wu said when asked about Musk’s management style. He added that Musk has a “certain desensitization” to the way his actions influence the rest of the world, which he says “other executives would be more concerned about.”

But when asked if he thought the strategy was wrong, he noted that Twitter has needed some major changes for quite some time, and that it’s tough to say how Musk’s changes will affect the company in the long-run. “Well, individual choices may be wrong. It’s unclear if the blue-check-mark thing will turn out to be the right strategy. And it’s unclear if cutting specific teams is the right strategy,” Wu added. “But at a high level, I’ll just highlight that Twitter is a business that, for a very long time, has been very, very weak.”

 

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